Anuja Tripathi,

UX/UI Designer

About

A designer & storyteller with 4+ years of experience. With a background spanning healthcare, space-tech, telecom and several other industries, I create thoughtful, human-centered designs that inspire, engage and make an impact.

 

Portfolio

Linkedin

Email

Experience

UX/UI Designer

Omoi

February 2025 – Present

Stockholm

  • Delivered UX/UI design for web and mobile platforms for brands including Celadyne, ZCG and Aerolane.
  • Executed UX research & Audit, narrative design, and visual design of pitch decks for startups such as Celadyne, Manna, Maniv, EQT and The Exploration Company.

Digital Design Intern

McKinsey Design

January 2023 - June 2023

Stockholm

  • Developed user-centric interfaces and engaging illustrations that improved customer engagement by up to 30% for major brands in the automotive, furniture, and home décor, and e-learning sectors.
  • Executed global user research and data analysis for a leading sports optics brand, identifying critical user pain points that informed our design strategy, contributing to a 20% increase in user satisfaction and product usability
  • Collaborated with top-tier banking and furniture brands, applying strategic insights and advanced design thinking methodologies, which resulted in a 15% increase in brand loyalty and a 10% growth in market share.

Product Design Intern

Philips

August 2022 - December 2022

Amsterdam

  • Developed digital interfaces for smart wearables, enhancing user interaction and experience, which led to a 25% increase in user satisfaction and compliance with rigorous industry benchmarks for design and functionality
  • Led a pioneering self-directed research initiative focused on the role of design in enhancing sustainability and healthcare, particularly in the context of postpartum depression. This work provided actionable insights that contributed to a 15% improvement in healthcare strategies targeting mental health and well-being.

UX/UI Designer

Larsen & Toubro Infotech

June 2019 - June 2021

Mumbai

  • Collaborated as a key UX/UI designer within a 50+ member cross-functional fintech team to develop an e-commerce platform. My contributions to user-centric design and device-agnostic interfaces led to a measurable 40% increase in user engagement, as evidenced by a 30% rise in daily active users and a 35% increase in session duration across multiple devices within the first three months post-launch.

Game Level Design Intern

Ubisoft

March 2018 - August 2018

Pune

  • Developed immersive environments across game levels to enhance the overall gaming experience. The importance of blending in technologies and software like AR/VR, Unity game engine and Substance Designer emerged as a key takeaway from this experience.

Skills

Creative & Strategic Oversight

 

  • Creative Strategy & Narrative Design
  • Creative Direction & Visual Storytelling
  • Concept Development & Pitch Design

Design & Research

 

  • UX/UI Design
  • Interaction Design
  • Design-Thinking
  • UX Research & Usability Testing
  • Rapid Prototyping
  • Narrative & Storytelling
  • Co-Creation Workshops
  • Visualization & 3D Modelling

Collaboration & Leadership

 

  • Cross-Functional Team Collaboration
  • Client & Stakeholder Communication
  • Time & Project Management
  • Empathy-Driven Design Facilitation
  • Self-Driven & Iterative Work Approach

Design tools & technologies

 

  • Figma, Adobe Suite, Invision, Protopie
  • Cinema 4D, Keyshot, Octane Renderer
  • Rhino, 3DS Max
  • After-effects, Adobe Indesign, Runway ML
  • Gen-AI tools, P5.js

Education

Umeå Institute of Design : Umeå UniversityMFA in Interaction Design

Grade: Pass

Pearl Academy : Nottingham Trent University, UKBachelor of Arts (Honors) Product Design

Grade: 4.0 gpa (US grading system)

Recognitions:

Awarded distinction "UX Design Award | Nominated" (Cova.OS) in UX Design Awards 2025

 

Shortlisted as a Finalist (Artemis 389) in Design Intelligence Awards (DIA) 2022

 

Golden Award (Artemis 389) under 'Industrial Design' in C-IDEA Design Awards 2021

 

Gold Winner (Artemis 389) under 'Industrial And Life Science Design-Medical Furniture' in IDA Design Awards 2021

 

Shortlisted entry (Nora v.08) in Taiwan International Student Design Competition 2021

 

Awarded distinction "UX Design Award | Nominated" (Artemis 389) in UX Design Awards 2021

 

Awarded Winner (Artemis 389) under Product Design category at DNA Paris Awards 2021

 

Awarded Official selection (Artemis 389) at London International Creative Competition 2021

 

Shortlisted as a Finalist (Artemis 389) with 42 others from 21 countries in Interaction Design Awards (IXDA) 2021

Certifications:

Awarded TOP Design (Artemis 389) under Industrial & Life Science category at European Product Design Award (ePDA) 2020

 

Awarded Second Runner-up (Artemis 389) position under Industrial Design Project category at ADI Battle of Projects - International student Design Competition 2020

 

Awarded Best Academic Performance at Pearl Convocation 2019

 

Awarded Most Outstanding Project (Artemis 389) at Pearl Portfolio 2019

 

Awarded Pearl Excellence Awards in 2018 and 2019

 

Product showcase at various design events like Comic-con India, Pune Design Festival, Pearl Portfolio and Times Edutainment 2018-2020

 

One of the top 100 participants selected globally for S.T.E.A.M school 2017, Makers Asylum, Mumbai, India

Anuja Tripathi,

UX/UI Designer

About

A designer & storyteller with 4+ years of experience. With a background spanning healthcare, space-tech, telecom and several other industries, I create thoughtful, human-centered designs that inspire, engage and make an impact.

 

Portfolio

Linkedin

Email

Experience

UX/UI Designer

Omoi

February 2025 – Present

Stockholm

  • Delivered UX/UI design for web and mobile platforms for brands including Celadyne, ZCG and Aerolane.
  • Executed UX research & Audit, narrative design, and visual design of pitch decks for startups such as Celadyne, Manna, Maniv, EQT and The Exploration Company.

Digital Design Intern

McKinsey Design

January 2023 - June 2023

Stockholm

  • Developed user-centric interfaces and engaging illustrations that improved customer engagement by up to 30% for major brands in the automotive, furniture, and home décor, and e-learning sectors.
  • Executed global user research and data analysis for a leading sports optics brand, identifying critical user pain points that informed our design strategy, contributing to a 20% increase in user satisfaction and product usability
  • Collaborated with top-tier banking and furniture brands, applying strategic insights and advanced design thinking methodologies, which resulted in a 15% increase in brand loyalty and a 10% growth in market share.

Product Design Intern

Philips

August 2022 - December 2022

Amsterdam

  • Developed digital interfaces for smart wearables, enhancing user interaction and experience, which led to a 25% increase in user satisfaction and compliance with rigorous industry benchmarks for design and functionality
  • Led a pioneering self-directed research initiative focused on the role of design in enhancing sustainability and healthcare, particularly in the context of postpartum depression. This work provided actionable insights that contributed to a 15% improvement in healthcare strategies targeting mental health and well-being.

UX/UI Designer

Larsen & Toubro Infotech

June 2019 - June 2021

Mumbai

  • Collaborated as a key UX/UI designer within a 50+ member cross-functional fintech team to develop an e-commerce platform. My contributions to user-centric design and device-agnostic interfaces led to a measurable 40% increase in user engagement, as evidenced by a 30% rise in daily active users and a 35% increase in session duration across multiple devices within the first three months post-launch.

Game Level Design Intern

Ubisoft

March 2018 - August 2018

Pune

  • Developed immersive environments across game levels to enhance the overall gaming experience. The importance of blending in technologies and software like AR/VR, Unity game engine and Substance Designer emerged as a key takeaway from this experience.

Skills

Creative & Strategic Oversight

 

  • Creative Strategy & Narrative Design
  • Creative Direction & Visual Storytelling
  • Concept Development & Pitch Design

Design & Research

 

  • UX/UI Design
  • Interaction Design
  • Design-Thinking
  • UX Research & Usability Testing
  • Rapid Prototyping
  • Narrative & Storytelling
  • Co-Creation Workshops
  • Visualization & 3D Modelling

Collaboration & Leadership

 

  • Cross-Functional Team Collaboration
  • Client & Stakeholder Communication
  • Time & Project Management
  • Empathy-Driven Design Facilitation
  • Self-Driven & Iterative Work Approach

Design tools & technologies

 

  • Figma, Adobe Suite, Invision, Protopie
  • Cinema 4D, Keyshot, Octane Renderer
  • Rhino, 3DS Max
  • After-effects, Adobe Indesign, Runway ML
  • Gen-AI tools, P5.js

Education

Umeå Institute of Design : Umeå UniversityMFA in Interaction Design

Grade: Pass

Pearl Academy : Nottingham Trent University, UKBachelor of Arts (Honors) Product Design

Grade: 4.0 gpa (US grading system)

Recognitions:

Awarded distinction "UX Design Award | Nominated" (Cova.OS) in UX Design Awards 2025

 

Shortlisted as a Finalist (Artemis 389) in Design Intelligence Awards (DIA) 2022

 

Golden Award (Artemis 389) under 'Industrial Design' in C-IDEA Design Awards 2021

 

Gold Winner (Artemis 389) under 'Industrial And Life Science Design-Medical Furniture' in IDA Design Awards 2021

 

Shortlisted entry (Nora v.08) in Taiwan International Student Design Competition 2021

 

Awarded distinction "UX Design Award | Nominated" (Artemis 389) in UX Design Awards 2021

 

Awarded Winner (Artemis 389) under Product Design category at DNA Paris Awards 2021

 

Awarded Official selection (Artemis 389) at London International Creative Competition 2021

 

Shortlisted as a Finalist (Artemis 389) with 42 others from 21 countries in Interaction Design Awards (IXDA) 2021

Certifications:

Awarded TOP Design (Artemis 389) under Industrial & Life Science category at European Product Design Award (ePDA) 2020

 

Awarded Second Runner-up (Artemis 389) position under Industrial Design Project category at ADI Battle of Projects - International student Design Competition 2020

 

Awarded Best Academic Performance at Pearl Convocation 2019

 

Awarded Most Outstanding Project (Artemis 389) at Pearl Portfolio 2019

 

Awarded Pearl Excellence Awards in 2018 and 2019

 

Product showcase at various design events like Comic-con India, Pune Design Festival, Pearl Portfolio and Times Edutainment 2018-2020

 

One of the top 100 participants selected globally for S.T.E.A.M school 2017, Makers Asylum, Mumbai, India

Anuja Tripathi,

UX/UI Designer

About

A designer & storyteller with 4+ years of experience. With a background spanning healthcare, space-tech, telecom and several other industries, I create thoughtful, human-centered designs that inspire, engage and make an impact.

 

Portfolio

Linkedin

Email

Experience

UX/UI Designer

Omoi

February 2025 – Present

Stockholm

  • Delivered UX/UI design for web and mobile platforms for brands including Celadyne, ZCG and Aerolane.
  • Executed UX research & Audit, narrative design, and visual design of pitch decks for startups such as Celadyne, Manna, Maniv, EQT and The Exploration Company.

Digital Design Intern

McKinsey Design

January 2023 - June 2023

Stockholm

  • Developed user-centric interfaces and engaging illustrations that improved customer engagement by up to 30% for major brands in the automotive, furniture, and home décor, and e-learning sectors.
  • Executed global user research and data analysis for a leading sports optics brand, identifying critical user pain points that informed our design strategy, contributing to a 20% increase in user satisfaction and product usability
  • Collaborated with top-tier banking and furniture brands, applying strategic insights and advanced design thinking methodologies, which resulted in a 15% increase in brand loyalty and a 10% growth in market share.

Product Design Intern

Philips

August 2022 - December 2022

Amsterdam

  • Developed digital interfaces for smart wearables, enhancing user interaction and experience, which led to a 25% increase in user satisfaction and compliance with rigorous industry benchmarks for design and functionality
  • Led a pioneering self-directed research initiative focused on the role of design in enhancing sustainability and healthcare, particularly in the context of postpartum depression. This work provided actionable insights that contributed to a 15% improvement in healthcare strategies targeting mental health and well-being.

UX/UI Designer

Larsen & Toubro Infotech

June 2019 - June 2021

Mumbai

  • Collaborated as a key UX/UI designer within a 50+ member cross-functional fintech team to develop an e-commerce platform. My contributions to user-centric design and device-agnostic interfaces led to a measurable 40% increase in user engagement, as evidenced by a 30% rise in daily active users and a 35% increase in session duration across multiple devices within the first three months post-launch.

Game Level Design Intern

Ubisoft

March 2018 - August 2018

Pune

  • Developed immersive environments across game levels to enhance the overall gaming experience. The importance of blending in technologies and software like AR/VR, Unity game engine and Substance Designer emerged as a key takeaway from this experience.

Skills

Design & Research

 

  • UX/UI Design
  • Interaction Design
  • Design-Thinking
  • UX Research & Usability Testing
  • Rapid Prototyping
  • Narrative & Storytelling
  • Co-Creation Workshops
  • Visualization & 3D Modelling

Creative & Strategic Oversight

 

  • Creative Strategy & Narrative Design
  • Creative Direction & Visual Storytelling
  • Concept Development & Pitch Design

Design tools & technologies

 

  • Figma, Adobe Suite, Invision, Protopie
  • Cinema 4D, Keyshot, Octane Renderer
  • Rhino, 3DS Max
  • After-effects, Adobe Indesign, Runway ML
  • Gen-AI tools, P5.js

Collaboration & Leadership

 

  • Cross-Functional Team Collaboration
  • Client & Stakeholder Communication
  • Time & Project Management
  • Empathy-Driven Design Facilitation
  • Self-Driven & Iterative Work Approach

Education

Umeå Institute of Design : Umeå UniversityMFA in Interaction Design

Grade: Pass

Pearl Academy : Nottingham Trent University, UKBachelor of Arts (Honors) Product Design

Grade: 4.0 gpa (US grading system)

Recognitions:

Awarded distinction "UX Design Award | Nominated" (Cova.OS) in UX Design Awards 2025

 

Shortlisted as a Finalist (Artemis 389) in Design Intelligence Awards (DIA) 2022

 

Golden Award (Artemis 389) under 'Industrial Design' in C-IDEA Design Awards 2021

 

Gold Winner (Artemis 389) under 'Industrial And Life Science Design-Medical Furniture' in IDA Design Awards 2021

 

Shortlisted entry (Nora v.08) in Taiwan International Student Design Competition 2021

 

Awarded distinction "UX Design Award | Nominated" (Artemis 389) in UX Design Awards 2021

 

Awarded Winner (Artemis 389) under Product Design category at DNA Paris Awards 2021

 

Awarded Official selection (Artemis 389) at London International Creative Competition 2021

 

Shortlisted as a Finalist (Artemis 389) with 42 others from 21 countries in Interaction Design Awards (IXDA) 2021

Certifications:

Awarded TOP Design (Artemis 389) under Industrial & Life Science category at European Product Design Award (ePDA) 2020

 

Awarded Second Runner-up (Artemis 389) position under Industrial Design Project category at ADI Battle of Projects - International student Design Competition 2020

 

Awarded Best Academic Performance at Pearl Convocation 2019

 

Awarded Most Outstanding Project (Artemis 389) at Pearl Portfolio 2019

 

Awarded Pearl Excellence Awards in 2018 and 2019

 

Product showcase at various design events like Comic-con India, Pune Design Festival, Pearl Portfolio and Times Edutainment 2018-2020

 

One of the top 100 participants selected globally for S.T.E.A.M school 2017, Makers Asylum, Mumbai, India